I went to see a wonderful speaker today, Ryan Walter ex NHL player and leadership thought leader. His topic was the hunger spirit. He talked about 7 key aspects of leadership that we can all use personally and with our teams. The one point I would like to highlight is creating the frame.

The challenge in most ventures is not what to ask or include. The challenge is what we should leave out. The frame is where our leadership comes in. We are all creating a picture of what is relevant to our destination. We create steps towards a destination or away from it. This is the context that we should use to plan our measurements.

Surveys should only ask about the important issues. They act as a communication and must be seen that way. You are engaging your audience in what is important to you. If you don’t frame that discussion, it will be confusing and could offer ambiguous or non actionable data. Frame your research well and you start a discussion around what is most important. Framing will lead towards your destination and involve those most important to your success.

Great book on the topic

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